23-10-2020

Eros Now and Arre had posted highly vulgar content on social media targeting the holy Hindu festival of Navratri. They deleted the posts after receiving severe criticism. After receiving a lot of flak on social media for posting offensive anti-Hindu content online, Eros Now has now been slapped with a cyber complaint filed by Suresh Nakhua, spokesperson of BJP Mumbai. Nakhua shared a copy of the cyber complaint on Twitter.

Tagging Krishika Lulla, Director/Producer at Eros International and Eros Now in a previous tweet Nakhua had accused them of hurting the sentiments of Hindus. He had said that he would take the OTT platform owned by Eros International Media Ltd. to the court for the vulgar content posted by them. Later, he tweeted the copy of the cyber complaint filed by him against Krishika Lulla and Eros Now. He also said that he would lodge a physical complaint soon.

Erow Now deleted the posts and apologised

Eros Now had deleted the offensive posts on Navratri and had tendered apology earlier in the day after the hashtag #BoycottErosNow started trending on Twitter. The posts now deleted by Eros Now had vulgar content and images of scantily dressed actresses, where they had associated Navaratri with sex. The posts had highly objectionable text such as �Do you want to put the ratri in my Navratri�, �Let�s have majama in my Pyjama�, �You need a dandi to play dandiya � I have one.� etc.

The digital platform had first attempted to hide critical comments on their posts but people started sharing the posts on social media calling out Eros Now for disrespecting Hindu festivals.